Beijing time September 14, according to the U.S. technology news blog TechCrunch site reports, American mobile and social target advertising services OneRiot Tuesday at its official blog, the company announced has been the world's first big retailers (right) buy Mart- OneRiot did not disclose the deal in the concrete, says only its technology either team will join laboratory (Walmart Labs) department.
OneRiot first mainly engaged in real-time search engine technology development. But recently the company for business transformation, to actually be closed when search business, and focus on the company's earnings advertising network real-time matters. Then OneRiot announced that will provide for mobile application social goals advertising service.
As early as in 2009, OneRiot during development for "is famous for RiotWise" AD format. RiotWise advertisement service can invest in the contents of the advertisements in the real-time information prominent position. In addition, OneRiot also launched a RiotWise trend called "advertising" advertising flow service, this service can according to social networking sites and the discussion subject change the contents of the advertisements adjustment. OneRiot have also issued a self-help version RiotWise advertising tools.
Through the OneRiot the advertising tools and services to mobile phone users, advertisers on targeted stronger target ads, put on the standard basis user interest hobby, live position, social influence and real-time dialogue, and so on. OneRiot through social networks such as Twitter grab user data, and establish and user interests related to the database.
TechCrunch points out, chose to buy OneRiot, mainly is interested in the latter data mining technology. in a statement, OneRiot have developed social media can be analyzed the technology, so that the signal based on the user's interest on advertisers to target ads.
Close to a period of time since, is actively tap into social, mobile and target advertising market. Earlier this year, announced buying American social media Kosmix company. were not revealed that the deal of the specific amount, the Wall Street journal's web site says the blog AllThingsD turnover is around $300 million. Kosmix technical team after LABS, and also to mainly engaged in mobile, e-commerce and other related business technology development.
Beijing time September 14, according to the U.S. technology news blog TechCrunch site reports, American mobile and social target advertising services OneRiot Tuesday at its official blog, the company announced has been the world's first big retailers (right) buy Mart- OneRiot did not disclose the deal in the concrete, says only its technology either team will join laboratory (Walmart Labs) department.
OneRiot first mainly engaged in real-time search engine technology development. But recently the company for business transformation, to actually be closed when search business, and focus on the company's earnings advertising network real-time matters. Then OneRiot announced that will provide for mobile application social goals advertising service.
As early as in 2009, OneRiot during development for "is famous for RiotWise" AD format. RiotWise advertisement service can invest in the contents of the advertisements in the real-time information prominent position. In addition, OneRiot also launched a RiotWise trend called "advertising" advertising flow service, this service can according to social networking sites and the discussion subject change the contents of the advertisements adjustment. OneRiot have also issued a self-help version RiotWise advertising tools.
Through the OneRiot the advertising tools and services to mobile phone users, advertisers on targeted stronger target ads, put on the standard basis user interest hobby, live position, social influence and real-time dialogue, and so on. OneRiot through social networks such as Twitter grab user data, and establish and user interests related to the database.
TechCrunch points out, chose to buy OneRiot, mainly is interested in the latter data mining technology. in a statement, OneRiot have developed social media can be analyzed the technology, so that the signal based on the user's interest on advertisers to target ads.
Close to a period of time since, is actively tap into social, mobile and target advertising market. Earlier this year, announced buying American social media Kosmix company. were not revealed that the deal of the specific amount, the Wall Street journal's web site says the blog AllThingsD turnover is around $300 million. Kosmix technical team after LABS, and also to mainly engaged in mobile, e-commerce and other related business technology development.
Now learn a ton of Article Marketing Tips and Techniques
No comments:
Post a Comment