I wanted to talk a little bit about seo or search engine optimization, specifically Keywords. Truthfully, making money on the internet is not that easy, at least not at first. And it certainly has not been easy for me! This is the way it began for me.Some how I opted in on a mailing list (I think it was my wife), and got an e-mail saying they would give me 10 web pages from Click Bank for a few bucks and register me on search engines, then I'd be on my way to making millions. Well the money never came in, and I'm not even sure where those sites are now.
So what happened? Well, you can have the best website out there,But if no one knows it's there, you're dead in the water, in a huge ocean with man eating sharks! The experienced internet marketers will eat you alive and Google will bury you so deep even the worms won't find you.
This is where seo or Search Engine Optimization comes in. In other words, getting traffic to your site.There are many tricks to this and I'm still learning what there are.But I will try to pass on what I learn.
The first thing are your keywords. Keywords are the words people type into a search box when they're looking for something online. The search engine uses the keywords to decide which web pages to deliver in the results pages. That's why keywords are crucial to your online marketing - use them in your web site copy and you can rank well on Google, Yahoo, MSN or any other search engine, ignore them and your pages will rarely be found. This tells the search engines what your site is about, ie; making money online, search engine optimization, training your dog, etc. It is always best to have these in your URL title if possible and through out your pages. Over 80% of all online transactions begin with a keyword search! To compete, you need to target all the relevant keywords.
If you are writing an article, your first paragraph should be a summary, and include your primary and secondary keywords. I have found putting keywords in bold letters may let the Google bot find them quicker. You may not want to do this to every word, every time it's mentioned though, because this can be annoying to the reader. There is a lot more to this subject, but it's over my head at this point. There are programs out there that can help you, Wordtracker, Keyword Discovery, Good Keywords, Keyword Spy, and others, just search on "keyword tools", and see what comes up.
Now learn a ton of Article Marketing Tips and Techniques
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