Web content writing is a vast field as it requires content for a variety of reasons. Most popular fields of web that require content include e-book writing, webpage writing, blog writing, forums, news, press releases, descriptions and SEO. SEO is the most popular and significant category of writing used in today's internet marketing process. SEO or search engine optimization is the process of promoting a website and its products and services by means of distributing its link and content on different web portals, social networking websites, article submission sites, etc. Distributing the content of any website helps the consumers to know more about it and relate with it in a better way.
SEO writing is not a form of commercial writing as its motive is not to promote any product or service. The main purpose of a SEO article or blog is to spread awareness regarding the field in which that company functions. In this way, consumers get familiar with the different aspects of that field along with the variety of products and services attached to it. Thus, SEO writing can also said to be a kind of informative writing that helps a company to promote itself by means of informative content writing.
The major essence of SEO content writing lies in its key words. Key words are basically those words that are targeted on different search engines in association with the website. Any web user that wishes to access information related to any particular topic makes use of a search engine. Information through search engine is accessed with the help of a specific search key word. When that word in typed in the search engine dialog, then all the results that relate to it are displayed in front of the user.
Since, key word has a very important role in the whole SEO process, the SEO content writers have to pay special attention while using it. A key word is to be used in a SEO article or blog as per the specified key word density. A keyword density is a percentage that represents the number of times, a word or phrase should appear on a web page in comparison to the total number of words present on that page. Where the SEO content writers have to pay special attention to the use of keyword in an article or blog, the information factor also cannot be ignored. Any SEO write up is considered of good quality when it contains some current and relevant information.
Now learn a ton of Article Marketing Tips and Techniques
No comments:
Post a Comment