SEO Article Marketing Secrets

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Sunday, October 28, 2012

The Excellent SEO Tips for Your Online Business - Marketing

The most prevalent form of online marketing is search engine optimization, or SEO. There are millions of sites on the Internet and the search engines do a great job in indexing all those sites and giving users relevant information. In order to drive your targeted traffic to your site, it is important to optimize your site for the search engines. Keep the seo tips in this article in mind as you design and update your site.

Focusing on all the variables involved will help you better optimize your site. Many marketers focus on their site's page rank to the exclusion of all else. When they should realize that there are many other factors that can help them rank well. There are sites with lower ranking that are faring better than higher placed ones. While rank is a factor on how well your site does, optimizing your site and creating backlinks is what really matters. There are other factors that help your site more in the long run than page rank. To keep your website's performance up, the best thing to do is continually look for areas where you can improve on the SEO.

You can also help yourself by doing the occasional bolding, or putting in italics, of your various keywords - but not on every single page. This is one of the most valuable seo tips that you will get. It's impossible to say how much, but the search engine algorithms will add some degree of weight to your keywords when you do that. However, just keep in mind that you don't overdo it. So just a few times and that will help you out. Another good idea, because it helps, is to incorporate your primary and secondary keywords into your tags for H1 and H2. If you do that, too, then they'll score higher with the search engines in terms of ranking value, etc. Remember that each of your website's pages should have one or two targeted keywords in the start of the page.

It's really best, and easiest, to work these things out first before you begin building your site. When it comes to construction of your site, make sure you do not choose a lot of flash coding, or an over-abundance of graphics and images. Search engine bots cannot read Flash, and if you use it you'll have a hard time getting your site crawled plus other headaches. It's just that if you use Flash, then you will be defeating the purpose of doing seo in the first place. High search engine rankings can bring you all the traffic you need, but you have to be willing to do the proper seo to get that. You have to consider what you want, if you want seo then don't use flash, and do be sure to choose the best ke ywords for your project. If you do proper SEO, you'll be looked upon as an authority site, and others will begin to have more trust in you as well as the search engines.



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