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Saturday, April 7, 2012

Google will add button for display advertising - Business

Google will add Beijing time for Display ads on 21 September news, according to foreign media reports, through Google show Network (Google Display Network) Display ads released soon behind there will be a small + 1 button, which means, as currently can recommend search results and web sites, Google + users as their good friend are also able to recommend these ads.

In the advertisement, Google considered the recommended that the one way. Whenever the user when recommend advertising, friends visit by Google show network web page, released by the AD showed possibility of higher.

For advertising add + 1 button for customer in advertising is a very good tool. For friends recommended advertising, users won't turn a blind eye to basically.

Most other advertising network difficult to imitate Google the move, because they lack of his social network. But Google spokesman said the company hopes to expand the + 1 button as far as possible the scope of use, will explore let not Google show on the network to make advertisement advertisers use + 1 button approach.

Google the move is very important. Even if Google does not charge to advertisers, it at least can collect about its advertising effectiveness of material. This helps to Google improve of correlation advertising, which DiGaoDian into rate.

Google announced plans to launch new services in October, and now, the user, advertisers and publishers can choose not to use this service.

Market research firm IDC figures show that earlier this year, Google than yahoo became the first big display advertising network, the market share is about 15%. Google think the display advertising business holds enormous business opportunities, display advertising business department staff said more than 1000 people.

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Google will add Beijing time for Display ads on 21 September news, according to foreign media reports, through Google show Network (Google Display Network) Display ads released soon behind there will be a small + 1 button, which means, as currently can recommend search results and web sites, Google + users as their good friend are also able to recommend these ads.

In the advertisement, Google considered the recommended that the one way. Whenever the user when recommend advertising, friends visit by Google show network web page, released by the AD showed possibility of higher.

For advertising add + 1 button for customer in advertising is a very good tool. For friends recommended advertising, users won't turn a blind eye to basically.

Most other advertising network difficult to imitate Google the move, because they lack of his social network. But Google spokesman said the company hopes to expand the + 1 button as far as possible the scope of use, will explore let not Google show on the network to make advertisement advertisers use + 1 button approach.

Google the move is very important. Even if Google does not charge to advertisers, it at least can collect about its advertising effectiveness of material. This helps to Google improve of correlation advertising, which DiGaoDian into rate.

Google announced plans to launch new services in October, and now, the user, advertisers and publishers can choose not to use this service.

Market research firm IDC figures show that earlier this year, Google than yahoo became the first big display advertising network, the market share is about 15%. Google think the display advertising business holds enormous business opportunities, display advertising business department staff said more than 1000 people.

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