Article writing and publishing is an excellent way of getting your business website noticed and increasing your search engine positions and brand awareness.
Writing an article about the product or service you are selling and publishing it to the right places is the key.
Briefly, how it works is you write your article of over 500 words and then re-write it and re-write it again and again, and then publish the article to the relevant websites, directories and blogs.
Each of your articles should be a little different each time and then publish a different article to each separate article directory, if you keep writing new and different articles about the services or products that you provide you will improve on your search engine positions as you will eventually, over time, create several hundred links back to your website.
You have to also consider other areas where you can publish your website and get it noticed, such as the social bookmarking sites and RSS feeds.
BLOGS:Search the Internet for blogs that are related to what you do and sign up to them, this way you can join in on discussions and offer advice and some useful input, this way you will gain some credibility in your field and you will also be gathering links back to your site.
FORUMS:Why not join a few forums, some of them will let you add a small article, if you join a few forums that are relevant to your website you can gain some good quality links back to your site.
If you can write a new article on a weekly basis, your website should be slowly crawling up the search engines as every article you write will have a link back to your website.
DEEP LINKING:There is another option you need to remember too, all your links in the articles you write do not have to point to your home page, you can have links that go straight to your internal product pages within your site, and this is called deep linking.
Deep linking is highly important to get your internal pages listed, and to get some page rank for them too because it is not just about your home page, is it.
Say for example you sold forklifts, you could have your link going back to your home page or to your specific internal page, such as gas forklifts, and then you could write another article about short reach forklifts and have that link going to your short reach forklifts page.
You know your products and services so go ahead and talk about them online, let people learn from your knowledge and expertise in the subject, get on some forums in your industry and make some noise, this will certainly benefit you and ultimately your website.
Article Directories:There are many article directories around the Internet today and some are considered very highly by the search engines so getting your carefully written article listed on them can do your website so much good with just a little effort.
Now learn a ton of Article Marketing Tips and Techniques
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