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Wednesday, February 20, 2013

Search Engine Optimization - Keyword Use in H1Tags and Domain Name - Website Promotion - Online Promotion

Keyword or key phrase is the link using which both the search engines as well as the viewers reach you on the nets. It is therefore extremely important placing the keywords in right locations whether you place them in tags, domain names, or the URL.

For search engine optimization often it becomes extremely important to place the keywords in right locations. While keywords or key phrases can be used in the tags, domain name, and URL, the location selection is extremely important so as to give them readability. Link for both search engines and the ultimate viewer for coming to your site is the key word or key phrase and by using them at the proper place you can enhance your web promotion prospects to a great extent.

Tags can be created using the targeted search word or phrases. For creation of H1 tag, that is the second most important among the on-page criteria, you can use targeted keywords. Your ranking on the search engine result pages will largely depend on the H1 tag and placement of keywords correctly in such tags. Word that is placed in the H1 tag must be highly relevant to your contents. Else it won't help your seo prospects.

Many webmasters adopt the time tested and very reliable process of putting the targeted keyword in the domain name. For instance if your targeted keyword is "finance" then the domain name could be and this will be great help in giving you recognition on the web. Such practice helps improve the CTR considerably. Since the domains with keywords in them gets bolded on the result pages, they will be easily noticed by the viewer and at the same time the viewer understands what the website is all about. Other advantage that you get including your target keyword in the domain name is that you get a lot of text links.

In any case your target is getting your web presence noticed by the viewers and search engines and use of keywords either in the tags or the domain name can considerably enhance your chances of website promotion, E-commerce web promotion and consequential business promotion on line.



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